Radio Promotion Options for Independent Artists
Choose the level of radio promotion that fits your release, goals, and budget.
Start small with Micro Indie and choose only the stations you want to target, or put your release behind a professionally managed 16-week radio campaign designed for sustained outreach, follow-up, and reporting.
Not sure which option makes sense?
Choose the Radio Promotion Strategy That Fits Your Goals
Whether you're testing a single or launching a full campaign, IPMNation gives you flexible, affordable options to get your music heard.
🎙️ Micro Indie — Build Your Own Campaign
$10 Per Station | 1–20 Stations
Want to test radio promotion without committing to a full campaign?
Micro Indie lets you choose exactly how many stations you want to target, starting with just one.
It’s ideal for:
- Testing a new single
- Working with a limited budget
- Targeting a small number of stations or markets
- Trying IPMNation before moving into a larger campaign
What’s Included
- Targeted radio outreach
- Professional pitching
- Outreach to real radio contacts
- Campaign reporting
No minimum purchase. No long-term commitment.
For campaigns targeting more than 20 stations, our professionally managed 16-week campaigns provide more extensive outreach, follow-up, and reporting.
🚀 16-Week National and Regional Radio Campaigns
Sustained Promotion. Personal Outreach. More Time to Build Momentum.
A serious radio campaign takes time.
Rather than relying on a short promotional burst, IPMNation’s 16-week campaigns give your release an extended window for targeted outreach, professional follow-up, station responses, and continued campaign management.
Each campaign includes:
A targeted station list selected for your music
Direct outreach to radio programmers and music directors
Professional pitching
Appropriate follow-up throughout the 16-week campaign
Ongoing campaign management
Tracking of station responses and reported activity
Campaign reporting
Direct communication with IPMNation throughout the campaign
A professionally managed campaign for artists who want focused radio outreach without committing to a larger station list.
$599.00
A broader campaign offering a strong balance of reach, sustained follow-up, and affordability for independent artists.
$899.00
For releases ready for a significantly broader radio push across a larger targeted station network.
$1,299.00
A substantial 16-week campaign designed for artists seeking wide-ranging college, independent, specialty, and online radio outreach.
$1,599.00
Our largest standard campaign, offering extensive outreach across a broad network of relevant radio outlets.
$2,199.00
Why 16 Weeks?
Radio promotion is not just about sending your music once and hoping for a response.
Program directors and music directors receive a large volume of submissions. Release schedules change, station personnel rotate, playlists evolve, and sometimes the right follow-up matters as much as the initial introduction.
That’s why IPMNation’s managed campaigns run for 16 weeks.
The extended campaign window gives us more time to:
Introduce your music to relevant stations
Follow up professionally when appropriate
Respond to station questions and requests
Track reported adds, feedback, and activity
Keep your release in consideration beyond a short promotional burst
Adjust outreach as the campaign develops
A 16-week campaign does not mean repeatedly contacting the same station over and over. It means giving your release a sustained, professionally managed promotional window rather than treating radio promotion as a one-time email blast.
Four Months of Focused Promotion
Your campaign remains active for the full 16-week period, giving us time to manage the outreach thoughtfully and give your music a genuine opportunity to be considered by the stations we target.
Which Option Should I Choose?
Choose Micro Indie If:
You want to start with a very small budget
You want to target 1–20 stations
You’re testing radio promotion for the first time
You want maximum flexibility with no large commitment
Choose a 16-Week Managed Campaign If:
You want sustained professional outreach
You want to target 50 or more stations
You want ongoing follow-up and campaign management
You’re promoting a serious single, EP, or album release
You want more comprehensive reporting and support